Product marketing leader with 15+ years across B2B SaaS, payments, and marketplaces
Former Chief Marketing Officer of Payrix and Worldpay for Platforms
Built the product marketing function at both Mailchimp and Etsy
Graduate of GE's Experienced Commercial Leadership Program (ECLP)
Board of Directors and Chair of the Development Committee, Charlottesville Ballet
Johns Hopkins School of Advanced International Studies (SAIS) — MA, International Relations and International Energy Policy
William & Mary — BA, International Relations and French
Product marketing
Go-to-market strategy
Positioning and messaging
Pricing and packaging
B2B SaaS marketing
Product launches
AI translation and localization
Brittany Clark is Senior Director of Product Marketing at Smartcat, where she leads positioning, packaging, and go-to-market for the company's AI translation and localization products. She brings more than 15 years of B2B and consumer product marketing experience across Etsy, Mailchimp, Diligent, Payrix, and Worldpay for Platforms, including the launch of Etsy's on-site machine translation. She writes about product marketing, positioning, pricing, and how AI is changing the way global teams launch and localize products.
Aug 2026 — Present · 2 mos
Leads product marketing for an enterprise AI translation and multilingual content platform, covering positioning, pricing and packaging, launches, and GTM enablement.
Feb 2024 to Dec 2024 · 10 mos
Global marketing leader across all Worldpay for Platforms pillars, including payment facilitation and integrated payments.
Dec 2022 to Feb 2024 · 1 yr 2 mos
Built and scaled a global marketing team for a payfac-as-a-service provider serving vertical SaaS companies, tasked with driving 100% YoY revenue growth.
Dec 2019 to Nov 2022 · 2 yrs 11 mos
Led product marketing for a governance, risk, and compliance SaaS platform.
Sep 2017 to Sep 2019 · 2 yrs
Built and led the product marketing function, running go-to-market for email, landing pages, mobile, social ads, CRM, and other marketing platform products.
Sep 2016 to Jul 2017 · 10 mos
Established and led the product marketing team for the global Etsy marketplace, defining the target audience and go-to-market strategy across mobile and desktop.
Mar 2015 to Sep 2016 · 1 yr 6 mos
Led more than 20 bodies of customer and market research across the US, UK, Germany, and France to shape new product development and differentiation.
Mar 2012 to Mar 2015 · 3 yrs
Led product marketing for web and mobile launches, including the Sell on Etsy app, a new Etsy homepage, on-site machine translation, and seller tools.
Feb 2010 to Mar 2012 · 2 yrs 1 mo
Managed commercialization strategy, communications, and branding for web-based EV software and charging station products.
Product marketing leader with 15+ years across B2B SaaS, payments, and marketplaces
Former Chief Marketing Officer of Payrix and Worldpay for Platforms
Built the product marketing function at both Mailchimp and Etsy
Graduate of GE's Experienced Commercial Leadership Program (ECLP)
Board of Directors and Chair of the Development Committee, Charlottesville Ballet
Johns Hopkins School of Advanced International Studies (SAIS) — MA, International Relations and International Energy Policy
William & Mary — BA, International Relations and French
Product marketing
Go-to-market strategy
Positioning and messaging
Pricing and packaging
B2B SaaS marketing
Product launches
AI translation and localization
Every Smartcat article is human-written and fact-checked by professional linguists, localization specialists, and experienced editors, with generative AI used for research only. We vet all content for accuracy, educational value, objectivity, and clarity.