Qualifications
Founder and Partner of WE ARE VERY, a multilingual content creation and localization agency
Founder of Supertext, grown from one of the first online copywriting agencies into a major Swiss/German LSP (merged with AI startup Textshuttle in 2024)
Former board member of the Swiss American Chamber of Commerce Southern California and Textverband Schweiz
Education
Hollywood Film Institute
Expertise
Localization
Multilingual Content Creation
Transcreation
Copywriting
Language Services
Globalization
Rinaldo Dieziger is Founder and Partner at WE ARE VERY, a multilingual content creation and localization agency serving international scale-ups and multinationals. He previously founded Supertext, launched in 2005 as one of the first online copywriting agencies and grown into a major LSP in Switzerland and Germany before he expanded it to California and merged it with AI startup Textshuttle. He began his career as a copywriter at agencies including Publicis and Leo Burnett.
Experience
Founder / Partner at WE ARE VERY
Nov 2016 — Present · 9 yrs 8 mos
Board Member at Swiss American Chamber of Commerce Southern California
Jul 2022 to Mar 2025 · 2 yrs 8 mos
Partner / Board Member at Supertext
Feb 2017 to Mar 2025 · 8 yrs 1 mo
Founder / CEO at Supertext
Oct 2005 to Feb 2017 · 11 yrs 4 mos
Copywriter at Leo Burnett
Jan 2004 to Jan 2005 · 1 yr
Copywriter at Publicis
Jan 2000 to Jan 2003 · 3 yrs
Recent articles and events
Qualifications
Founder and Partner of WE ARE VERY, a multilingual content creation and localization agency
Founder of Supertext, grown from one of the first online copywriting agencies into a major Swiss/German LSP (merged with AI startup Textshuttle in 2024)
Former board member of the Swiss American Chamber of Commerce Southern California and Textverband Schweiz
Education
Hollywood Film Institute
Expertise
Localization
Multilingual Content Creation
Transcreation
Copywriting
Language Services
Globalization
Our Editorial Guidelines
Smartcat’s content goes through a rigorous editing and fact-checking process that includes reviews by insurance agents, data scientists, and multiple editors with years of experience in insurance and personal finance. We vet every article and report for: accuracy, educational value, objectivity, enjoyability.